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The Digital NGO: Turn Intent into Action.
We are pleased to present the agenda for the Summit in Atlanta. To sign up for sessions, field trips and other events, click the circle to the left of its title. When promoting the Summit on social media, be sure to use the #NHSummit16 hashtag. Please contact us with questions, concerns or suggestions. While the agenda is now final, please check back for any minor updates. To get the most out of this tool, visit the Summit website agenda page for in-depth instructions.


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Tuesday, November 8 • 3:15pm - 4:00pm
Donor-centric Fundraising – Building the Next Generation Fundraising Program LIMITED

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Limited Capacity seats available

Today, Nonprofit fundraisers are facing an unprecedented era of transformation driven by shifting consumer habits and expectations, and new technology. In this session, we’ll define the 5 key trends changing the landscape for fundraisers.  With those trends in mind, we lay out the  solution for building an integrated fundraising program, that capitalizes on the trends, and successfully centers on the donor. Most importantly we demonstrate that this big transformation is the source of big revenue increases and a much improved experience for your donors. Our discussion will be practical, deep, and provide three immediate next steps to get started making the donor-centric transformation at your organization.

Speakers
avatar for Jeff Patrick

Jeff Patrick

Chief Strategy Officer, VP | Nonprofit, Merkle Inc.
As the head of Merkle’s nonprofit strategy team, Jeff and his world-class team of strategic fundraisers help leading charities such as American Cancer Society, Susan G Komen, Habitat for Humanity, Boys and Girls Clubs of America and others maximize the value of their direct marketing fundraising programs, with a total managed portfolio of over $500 million in revenue. By delivering innovative online, offline and integrated fundraising... Read More →


Tuesday November 8, 2016 3:15pm - 4:00pm
Conference A

Attendees (29)